The Road to Rio calls into The Gloucestershire Motor Show on the 7th & 8th June 2014 courtesy of Continental Tyres

As proud sponsors of the FIFA World Cup 2014, Continental Tyres is embarking on a road trip around England, taking a little piece of Brazil to football fans around the country.

Stopping off at The Gloucestershire Motor Show, local football fans will be able to meet Fuleco, the Brazil 2014 mascot, send the England team a message via our unique photo booth and play games to win official FIFA World Cup merchandise.

Continental is also offering the chance for one lucky fan to win a pair of tickets to the FIFA World Cup Final in Brazil, by tweeting a picture of the roadshow truck when they spot it with #contiroadtorio.

The roadshow began in Liverpool on 11th March, and was launched by former Liverpool and England striker Robbie Fowler.

Robbie said: “It is great that Continental are doing this, it can really unite everyone to get behind our boys, sending them messages of support and letting everyone feel they can be part of the team – plus someone will actually make it to the final!”

Peter Robb, spokesperson for Continental commented: “With Brazil a long way away and tough for most fans to get to, we’re delighted to be able to bring World Cup fever to The Gloucestershire Motor Show. It’s going to be a lot of fun.”

Robbie, a World Cup Ambassador for Continental Tyres, scored nearly 200 goals in his club and international career and played for England at the 2002 World Cup.

He kicked-off the ‘Road to Rio’ roadshow at the Albert Docks in Liverpool before visiting Alder Hey Hospital where he will be joined by Fuleco the FIFA World Cup mascot and hand out replica Fuleco toys to the youngsters.

Nick Broady for the Gloucestershire Motor Show at Highnam Court, Gloucester said: “We are excited to host the Road to Rio Roadshow and delighted that Continental included us in the tour schedule.

“In addition to the attractions organised by Continental, attendees to The Gloucestershire Motor Show on the 7th & 8th June will enjoy hundreds of classic cars on display, as well as all the manufactors showcasing current models. There is a fashion show each day and a shopping mall for the ladies! Phil Vickery and Fiona Fullerton will be supporting the Show with cookery demonstrations and commentary throughout the day. There are many activities and entertainments from children through to the whole family!

Over seven weeks the Continental roadshow will visit hundreds of locations across England and give tens of thousands of fans the chance to get involved.

They can send a personalised good luck message to the national team and to win prizes for themselves – including a coveted pair of tickets for the FIFA World Cup Final on Sunday 13th July, in Rio.


For more information, including images, contact Wendy Fabian, Gloucestershire Motor Show. 07989 302541, or Amy Finlayson on 01179 066 568 / 07827 852 925 / Amy@insidemedia.uk.com or Hannah Abbott on 01179 066 553 / 07557 160 909 / Hannah@insidemedia.uk.com. The Gloucestershire Motor Show is a great family fun day out. In its fifth year it continues to attract more and more families. Set in the stunning gardens of Highnam Court, Gloucester the show is open on the 7 & 8th June 2014. 10.30am –5pm. Adults £7.50, children 5-16yrs £3.50, Family ticket £17. All proceeds benefit the Pied Piper children’s charity. More details can be found at www.gloucestershiremotorshow.co.uk

About Continental:

Continental Tyres in the UK and Ireland is a wholly owned subsidiary of the Continental Corporation. With sales of €32.7 billion in 2012, Continental is among the leading automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tyres, and technical elastomers, Continental contributes to enhanced driving safety and global climate protection. Continental is also an expert partner in networked automobile communication. Continental currently has more than 177,000 employees in 46 countries. For more information, visit: www.continental-tyres.co.uk

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